Our quality accreditations
Account management
01234 840 222 info@btbmf.co.uk
   

case studies

Newspaper mailings
BTB Mailflight have worked with The Economist since 1993, providing the mailing solution for The Economist, fulfiling 60,000 newspapers per week, and Intelligent Life, their quarterly publication which has 50,000 subscribers worldwide.

Database marketing and direct mail fulfilment
Direct mail is an important part of The Economist's subscriptions marketing strategy and includes renewals, acquisition, new-name, and re-qualification campaigns. BTB Mailflight handle their subscription renewal mailings,
subscription acknowledgement letters, and invoices, as well as their large volume international direct mail campaigns which are up to 250,000 mail pieces each time. BTB Mailflight supply the print and materials for these campaigns as well as handling the fulfilment, and our international mail solution ensures they benefit from a range of services and low prices.


In 2006 Northern and Shell (N&S) decided to outsource the subscription management and fulfilment of 3 major consumer titles: OK!, New and Star.

Subscription management
BTB Mailflight has created a bespoke subscription management database for all three titles with a full reporting suite for
subscription data, data profiling and financial management. We host this database and have worked with N&S to optimise current subscriber data.

BTB Mailflight provide a dedicated order processing and customer service team via our in-house contact centre and provide mail order and on-line payment processing for subscription and back issue orders, and full banking services for mail order payments. As well as phone calls and postal responses we also process web orders for new subscriptions and back issue orders received direct from each title's branded website.

Magazine mailing fulfilment
We provide UK and international mailing services for all three N&S titles. This includes laser printing, polywrapping, handwork, and postal services.



By consolidating the fulfilment of all of their 14 international magazine titles with us SPG Media benefited from a considerable improvement in service, and a reduced cost base.


IPC Media report to be the UK's leading consumer magazine publisher. BTB Mailflight have worked with IPC for over 10 years providing magazine subscription mailing management. In the beginning we just managed the Country Life magazine but now we look after 7 weekly publications, 2 bi-weekly, and 6 monthly publications - 15 publications in total.


BTB Mailflight's relationship with Institute of Physics Publishing (IOPP) began in 1996. The core service we provide to them is fulfilment of
their magazine mailings. We handle nine titles including monthly, bi-monthly and quarterly mailings, their circulations ranging from 5000 to 40,000. The total number of magazines mailed annually is around 1.75 million.


We provide BHF with a subscription management solution, and we polywrap and mail their two magazines which includes individual magazines for general public subscribers and collating of multiple copies for distribution to healthcare professionals.

Database development, and hosting.
Development of an online subscription order form maintaining BHF branding.
Receiving enquiries & orders via telephone, fax, email, website and post.
Back issue fulfilment
Management of subscription renewals campaigns i.e. letters, & outbound calling etc.
Polywrapping, addressing, handwork, data processing, mailing management etc.

 

 



 






 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Just a handful of our clients





subscription management
customer relationship management
magazine mailing fulfilment
polywrapping, inserting & addressing
international mail distribution
magazines, journals and direct mail

BTB Mailflight is different. We are not a subscription
management company, and we are not an international mailing house either... WE ARE BOTH!

As well as providing contact centre, database management, marketing, and order processing services we also have a 43,000 sq ft mail fulfilment operation with 5 Sitma polywrapping lines and direct mail fulfilment capabilities, AND we are one of the UK's leading international mail consolidators with access to low cost postal services specifically for publishers of periodicals.

Who else can offer you all of this?

Download our brochure pdf

Our accreditations










 

 





5 polywrapping lines, online inkjetting, laser printing, covermounting and selective insertion!

Our mail fulfilment operation is geared up specifically for magazine and journal publishers.

Subscription Management
System Demo

To see a demo of our subscription mangement system please click on the image above.

Our Postage Price Comparison System

This is similar to the price comparison websites you will probably be familiar with.

Send us the details of your mailings and we will run the information through the system to get you our best prices.